Creditas

LatAm's leading secured lending platform.

Website: https://www.creditas.com

Creditas is the leading fintech innovator in secured lending in LatAm, offering secured loans and insurance that genuinely improve financial access and management for countless Brazilians and Latin Americans. As an early investor and board member, I have the privilege to follow their journey closely and to support their growth.

Observation: Part of Redpoint eventures portfolio.

Tags: Unicorn, Fintech, Secured Lending, Insurance, LatAm

Olist

E-commerce enablement platform and ecosystem.

Website: https://olist.com

Olist is a leading platform that empowers small and medium-sized businesses in Brazil to sell online by connecting them to major marketplaces through a single integration. By streamlining operations like inventory, pricing, and fulfillment, Olist enables over 50,000 merchants to grow their digital presence and boost sales with efficiency.

Observation: Part of Redpoint eventures portfolio.

Tags: Unicorn, E-commerce, SMB Enablement, Marketplace

Pismo

Cloud-native core banking & payments platform.

Website: https://pismo.io

Pismo is a global fintech platform that powers next-gen banking and payments through a cloud-native, API-first architecture. Its technology enables banks, fintechs, and marketplaces to launch scalable financial products with speed and reliability. Founded in Brazil in 2016, Pismo now processes billions in transactions globally and was acquired by Visa for $1 billion in 2024.

Exit Info: Acquired by Visa in 2024.

Observation: Part of Redpoint eventures portfolio.

Tags: Exit, Unicorn, Fintech, Banking Infrastructure, Global

Rappi

Latin America's on-demand delivery super-app.

Website: https://www.rappi.com

Rappi is the leading super-app in Latin America, simplifying daily life by connecting users to everything from food and groceries to pharmacies and financial services, all in one seamless platform. Operating across nine countries, Rappi redefines convenience for millions while continuously improving its logistics and delivery capabilities.

Observation: Part of Redpoint eventures portfolio.

Tags: Unicorn, Super App, On-demand Delivery, LatAm

PsiQuantum

Building the world's first useful quantum computer.

Website: https://www.psiquantum.com

PsiQuantum is a quantum computing company on a mission to build and deploy the world’s first useful quantum computers. Using silicon photonics and advanced semiconductor manufacturing, the company is developing scalable, fault-tolerant quantum systems designed to solve the world’s most challenging computational problems across fields such as chemistry, materials science, and energy.

Tags: Unicorn, Quantum Computing, Deep Tech, Global

WellHub

Wellness Platform for Companies.

Website: https://wellhub.com.br

Launched as Gympass, Wellhub is a global corporate wellness platform that empowers companies to improve employee health and engagement through access to physical and mental wellbeing programs. With thousands of partners and millions of employees served across more than 10 countries, Wellhub helps organizations build healthier, more productive teams at scale.

Observation: Part of Redpoint eventures portfolio.

Tags: Unicorn, HealthTech, Corporate Wellness, Global

Asaas

Financial and payments platform for SMEs.

Website: https://www.asaas.com

Asaas is a Brazilian fintech that offers an integrated financial platform to help small and medium-sized businesses manage payments, billing, and cash flow with ease. Through a free digital business account, Asaas automates financial routines reducing back-office complexity and saving entrepreneurs valuable time.

Exit Info: Exited in the Series B round.

Tags: Exit, Fintech, Payment Solutions, SMB Focus

Gesto Saúde

Healthcare analytics and insurance brokerage.

Website: https://www.gesto.com.br

Gesto was a Brazilian healthtech that combined data analytics and insurance brokerage to help companies control healthcare costs and improve employee wellbeing. Its platform analyzed medical claims and health data to deliver insights, while offering tailored health plan solutions.

Exit Info: Acquired by DASA in 2024.

Observation: Part of Redpoint eventures portfolio.

Tags: Exit, HealthTech, Big Data, Insurance

Holberton School

Next-generation software engineering school.

Website: https://www.holbertonschool.com

Holberton was a pioneering coding school that used a project-based, peer-learning model to train software engineers in real-world environments. Founded in Silicon Valley, it expanded globally and licensed its platform before being acquired by African Leadership Group to power ALX’s large-scale tech education programs.

Exit Info: Acquired by African Leadership Group in 2024.

Observation: Part of Redpoint eventures portfolio.

Tags: Exit, EdTech, Tech Education, Coding Bootcamp, Global

Magnetis

Digital Investment Platform

Website: https://magnetis.com.br

Magnetis was a Brazilian fintech that evolved from one of the country’s first robo-advisors into a full-service digital wealth platform. Founded in 2015, it offered automated, personalized investment strategies powered by proprietary algorithms and independent advice. In 2023, Magnetis was acquired by BTG Pactual to strengthen its digital investment ecosystem.

Exit Info: Acquired by BTG Pactual in 2023.

Observation: Part of Redpoint eventures portfolio.

Tags: Exit, Fintech, Investment Management, Wealth Management

Memed

Brazil's leading e-prescription platform.

Website: https://memed.com.br

Memed was a pioneering healthtech that digitized the prescription process in Brazil, enabling doctors to send prescriptions instantly and patients to compare prices and buy medicines online. Founded in 2012, it became a critical tool during the pandemic and helped modernize how Brazilians access treatments. Memed was acquired by DNA Capital in 2021.

Exit Info: Acquired by DNA Capital in 2021.

Observation: Part of Redpoint eventures portfolio.

Tags: Exit, HealthTech, Digital Prescriptions

Minuto Seguros

Brazil's largest online insurance broker.

Website: https://www.minutoseguros.com.br

Minuto Seguros was a pioneering insurtech that transformed how Brazilians buy insurance, offering a digital platform to compare and purchase policies from top insurers with expert support. Founded in 2011, it became the country’s largest independent digital broker and was acquired by Creditas in 2021 to power its embedded insurance strategy.

Exit Info: Acquired by Creditas in 2021.

Observation: Part of Redpoint eventures portfolio.

Tags: Exit, InsurTech, Insurance Marketplace

Passei Direto

Social learning network for students.

Website: https://www.passeidireto.com

Passei Direto was Brazil’s largest collaborative study platform, connecting millions of students through shared notes, solutions, and educational content. Founded in 2012, it created subject-based communities for peer-to-peer learning across all education levels. In 2021, it was acquired by UOL EdTech and continued to expand its reach in digital education.

Exit Info: Acquired by UOL EdTech in 2021.

Observation: Part of Redpoint eventures portfolio.

Tags: Exit, EdTech, Educational Platform

Qulture Rocks

Performance management & culture platform.

Website: https://www.qulturerocks.com

Qulture.Rocks was a Brazilian SaaS company that helped organizations modernize HR with tools for performance reviews, OKRs, feedback, recognition, and employee development. Serving around 1,000 companies, it played a key role in shaping high-performance cultures. The company was acquired by UOL EdTech in 2022 to enhance its corporate learning ecosystem.

Exit Info: Acquired by UOL EdTech in 2022.

Observation: Part of Redpoint eventures portfolio.

Tags: Exit, HRTech, Performance Management

Racoon

Top brazilian performance marketing agency.

Website: https://raccoon.ag

Racoon was one of Brazil’s leading digital marketing agencies, delivering performance-driven solutions in paid media, SEO, inbound marketing, and data analytics. Founded in 2013 by former Google employees, it joined S4 Capital in 2021 and became part of Media.Monks, expanding the group’s footprint in Latin America’s digital advertising landscape.

Exit Info: Acquired by S4 Capital in 2024.

Tags: Exit, MarTech, Digital Marketing

RD Station

Leading marketing automation platform in LatAm.

Website: https://www.rdstation.com

RD Station (formerly Resultados Digitais) was a Brazilian SaaS company that empowered SMBs with tools for marketing automation, lead generation, CRM, and sales pipeline management. Founded in 2011, it became a cornerstone of digital marketing in Latin America and was acquired by TOTVS in 2021 to expand its enterprise solutions offering.

Exit Info: Acquired by TOTVS in 2021.

Observation: Part of Redpoint eventures portfolio.

Tags: Exit, MarTech, Marketing Automation, CRM

Skore

Corporate learning experience platform.

Skore was a Brazilian SaaS company offering a modern Learning Experience Platform designed to personalize and streamline corporate education. Founded in 2017, it enabled companies to deliver customized training, curate content, and promote peer-to-peer knowledge sharing. Skore was acquired by UOL EdTech in 2021 and became part of its integrated learning ecosystem.

Exit Info: Acquired by UOL EdTech in 2021.

Observation: Part of Redpoint eventures portfolio.

Tags: Exit, Corporate Education, Knowledge Management

XerPay

Earned wage access fintech.

Xerpay was a Brazilian fintech that helped employees gain early access to earned wages, improving financial flexibility and wellbeing. Founded in 2015, it also offered bill payments and financial education tools through employers. The company was acquired by Betterfly in 2021.

Exit Info: Acquired by Betterfly in 2021.

Observation: Part of Redpoint eventures portfolio.

Tags: Exit, Fintech, Salary Advance

Accountfy

Financial planning & performance platform.

Website: https://www.accountfy.com

Accountfy is a financial management platform that helps mid-to-large companies streamline FP&A through automated consolidation, budgeting, and performance tracking. Founded in 2017, it replaces manual processes with a collaborative, cloud-based solution that gives CFOs real-time visibility and insights. The company is expanding across Latin America and the U.S.

Observation: Part of Redpoint eventures portfolio.

Tags: Financial Management, SaaS, B2B

Advolve

Agentic AI for high-performance marketing.

Website: https://advolve.ai

Advolve is a Brazilian MarTech startup using advanced AI to automate the entire digital advertising workflow, from creative production to campaign deployment and real-time optimization. Its platform acts as a full-stack agentic marketing team, delivering speed, scale, and performance to major clients like iFood and Cogna.

Tags: AdTech, MarTech, Artificial Intelligence

Arena

AI platform to boost engagement.

Website: https://arena.im/

Arena is a real-time engagement platform that enables websites and apps to host live chats, feeds, and Q&A experiences, boosting user interaction and building owned communities. Used by media, brands, and e-commerce players, it supports massive audiences and leverages AI for smart moderation and content recommendations.

Observation: Part of Redpoint eventures portfolio.

Tags: MarTech, Social Media, Live Blogging, Artificial Intelligence

BeConfident

AI tutor for practicing English speaking.

Website: https://beconfident.app

BeConfident is a Brazilian edtech startup that uses AI to help users build English fluency through voice-based practice with an AI tutor. Its chat-first approach, available on platforms like WhatsApp, Smartwatch, and a dedicated app, offers instant feedback on grammar and pronunciation, making speaking practice accessible and affordable. The company won an innovation award at Harvard.

Tags: Artificial Intelligence, English Tutor, EdTech, B2C

BossaBox

On-demand full-stack agile product squads.

Website: https://bossabox.com

BossaBox is a Brazilian startup offering Squads-as-a-Service, full-stack curated agile teams ready to execute software projects on demand. Through a curated network of freelancers, it enables companies to accelerate product development without the friction of traditional hiring. Since 2017, BossaBox has served over 100 enterprise clients across Brazil.

Observation: Part of Redpoint eventures portfolio.

Tags: Software Engineering, Product Development, On Demand Teams

Clad Payments

Revenue guarantee fintech for private schools.

Website: https://cladpayments.com

Clad is a fintech platform that solves cash flow challenges for private schools through its Guaranteed Income model. By paying schools upfront and collecting from families over time, Clad ensures predictable revenue and enables more flexible tuition options. Operating in the U.S., it helps schools grow sustainably by securitizing tuition receivables.

Tags: Fintech, Revenue Guarantee, Collection Platform

Clicksign

Brazilian leader in electronic signatures.

Website: https://www.clicksign.com

Clicksign is a pioneer in Brazil's digital signature market, helping companies replace paper contracts with secure, legally valid e-signatures. Founded in 2013, the platform enables fast, compliant document signing with features like templates, workflow automation, and API integrations. It's trusted by startups and enterprises ofa all sizes.

Observation: Part of Redpoint eventures portfolio.

Tags: LegalTech, SaaS, Electronic Signatures

Jubarte Capital

Real assets investment and capital solutions.

Website: https://jubartecapital.com/en/

Jubarte Capital is a Brazilian investment firm specializing in real assets and capital solutions. Founded in 2023 and based in São Paulo, Jubarte connects global institutional investors with Brazilian companies to develop investments in real assets linked to strategic themes including climate change and infrastructure. The firm offers customized hybrid capital solutions for Brazilian companies seeking growth and risk mitigation.

Tags: Real Assets, Investment Management, Capital Solutions

OpenLayer

AI governance platform for testing and validation.

Website: https://www.openlayer.com

OpenLayer is an AI governance platform that helps enterprises test, validate, and monitor machine learning models and LLMs. Founded by former Apple engineers who built world-class ML evaluation processes, OpenLayer offers 100+ customizable tests, version comparisons, and automated CI/CD validation. The platform is used by startups and Fortune 500 companies to ensure AI models perform reliably in production.

Tags: Artificial Intelligence, AI Governance, AI Observability

Pipefy

AI-powered workflow automation platform.

Website: https://www.pipefy.com

Pipefy is a no-code/low-code platform that helps teams automate and manage business processes through visual workflows and natural language prompts. Its AI Agents perform tasks autonomously, boosting operational efficiency. Trusted by over 4,000 companies, Pipefy stands out for its fast deployment and intuitive design.

Observation: Part of Redpoint eventures portfolio.

Tags: Workflow Automation, No-Code, Artificial Intelligence

Sami

Simple and affordable healthcare insurance.

Website: https://www.samisaude.com.br/

Sami is a digital health insurance platform delivering affordable, tech-enabled care for microentrepreneurs and small businesses in Brazil. Operating primarily through digital channels and telemedicine, Sami emphasizes prevention, primary care, and cost efficiency, offering a modern approach to accessible healthcare.

Observation: Part of Redpoint eventures portfolio.

Tags: HealthTech, InsurTech, Artificial Intelligence

Tembici

LatAm's leading micromobility company.

Website: https://www.tembici.com.br

Tembici is transforming urban mobility in Latin America through tech-enabled docked bike-sharing systems. Operating in 16 major cities across Brazil, Argentina, Chile, and Colombia, it offers standard and electric bikes via public-private partnerships. As a certified B Corp and micromobility carbon credit pioneer, Tembici promotes sustainable, integrated urban transport.

Observation: Part of Redpoint eventures portfolio.

Tags: Mobility, Bike Sharing, Sustainability

VERT Capital

Structured finance & securitization infrastructure in Brazil.

Website: https://www.vert-capital.com

VERT Capital is a financial services firm that structures and manages complex debt instruments to enable funding, primarily for the Financial (fintechs and banks), Agribusiness, and Real Estate sectors. Focused on securitization and embedded lending, VERT integrates technology and ESG principles into capital markets operations. It recently expanded into securities distribution with VERT DTVM, further enhancing its robust market presence.

Tags: Fintech, Capital Markets, Financial Services

Violet

Fintech platform for nature-based investments.

Website: https://violet.earth

Violet is a fintech platform applying advanced technology and capital markets expertise to nature-based investing. It channels capital into conservation, restoration, regenerative agriculture, and sustainable supply chains, with tools for traceability, impact tracking, and credit monetization. This way, Violet enables scalable and transparent investment in natural assets.

Tags: Fintech, Nature-based Investing, Environmental Finance

Itaú Unibanco

Strategic Advisor - Artificial Intelligence

Website: https://www.itau.com.br

I advise Itaú Unibanco on the strategic adoption of artificial intelligence. My role involves collaborating directly with the core team responsible for the bank's AI strategy and coordination, as well as collaborating closely with teams spearheading practical AI implementation in operations and products. Additionally, I help to bridge Itaú with the broader AI ecosystems in Silicon Valley and Brazil, supporting pioneering initiatives aimed at transforming customer experiences and operational efficiency, and reinforcing my commitment to driving innovation through cutting-edge technology.

Period: 2024 - Present

Tags: Artificial Intelligence, Financial Services, Innovation

Redpoint eventures

Managing Partner

Website: https://rpev.com.br

Joining Redpoint eventures (RPeV) was an important step in my investor journey (which started with angel investing during my time at Abril). Founded by my long-time friend Anderson Thees in partnership with two Silicon Valley funds, Redpoint Ventures and Headline (formerly eVentures), RPeV was the first Brazilian venture capital firm deeply connected to the Valley. As a managing partner, I directly supported innovative startups such as Creditas, RD Station, Memed, and Passei Direto. With $300M in AUM, we invested in 60+ companies, including unicorns Creditas, Pismo, and WellHub, and co-founded Cubo Itaú with Banco Itaú, further deepening our commitment to innovation and entrepreneurship in Brazil's tech ecosystem.

Period: 2014 - present

Tags: Venture Capital, Early Stage, Fintech, SaaS

Cubo Itaú

Board Member

Website: https://cubo.network

As a board member of Cubo Itaú, Latin America's leading innovation hub co-founded by Redpoint eventures and Itaú Unibanco, I contribute strategically to discussions about Cubo's growth and future direction. Although I've been closely involved with Cubo since its inception nearly a decade ago through Redpoint eventures, in my current board role I focus particularly on supporting the team in defining their positioning in the Artificial Intelligence space, strengthening connections with Silicon Valley, and developing their digital strategy and platform. It is inspiring to continue contributing to Cubo's ongoing growth and impact.

Period: 2022 - Present

Tags: Startup Hub, Corporate Innovation, Ecosystem Building

Creditas

Board Member

Website: https://www.creditas.com

Serving on the Creditas board has been an incredible journey. I've followed Sergio Fúrio, Creditas' founder, and his team closely since their early days as "BankFacil", first as an angel investor and later as a board member through RPeV, a role I still hold today. Creditas' innovative secured lending model has revolutionized consumer finance in Latin America, significantly improving financial access and affordability. Currently, I support Sergio and the team with growth-related challenges in technology and engineering, particularly around adopting and leveraging AI to positively impact millions of lives.

Period: 2015 - present

Tags: Unicorn, Fintech, Lending

Sami

Board Member

Website: https://www.samisaude.com.br

Serving as an advisor at Sami aligns perfectly with my passion for leveraging technology to revolutionize healthcare services. My involvement includes strategic guidance on patient-centered innovations, operational efficiencies, and technology integration, all aimed at fundamentally enhancing the healthcare experience. This engagement resonates deeply with my commitment to meaningful innovation.

Period: 2022 - Present

Tags: HealthTech, Insurance, Digital Health

Nuclea

Member of the Technology and Innovation Committee

Website: https://www.nuclea.com.br

As a member of Nuclea's Technology and Innovation Committee, I help with the adoption of emerging technologies and exploring new business opportunities. Nuclea is a comprehensive fintech infrastructure company providing solutions across credit markets, capital markets, insurance, and blockchain tokenization for major financial institutions in Brazil.

Period: 2024 - present

Tags: Fintech, Innovation, Financial Services

Vert Capital

Board Member

Website: https://www.vertcap.com.br

As a board member at VERT Capital, I focus on accelerating technology adoption and embracing artificial intelligence within Brazil's financial infrastructure landscape. VERT operates at the intersection of traditional finance and fintech innovation, creating securitization solutions for emerging companies across fintech and agribusiness sectors. My contributions center on strategic positioning, navigating the venture landscape, and integrating AI, blockchain, and tokenization to enhance analytical capabilities and explore new financial instruments. I support the team in exploring market opportunities and partnerships as VERT continues to evolve and expand its offerings in Brazil's dynamic capital markets ecosystem.

Period: 2022 - Present

Tags: Fintech, Financial Markets, Tokenization

CESAR

Board Member

Website: https://www.cesar.org.br

At CESAR, one of Brazil's most advanced technology and innovation centers, I focused on maintaining their cutting-edge position while strengthening ecosystem connections and driving expansion. CESAR operates at the intersection of technology solutions, design, education, and venture acceleration, serving major global clients from Samsung to Petrobras. My contributions centered on strategic guidance through transformation challenges, helping navigate the evolving tech landscape, and leveraging ecosystem connections to expand CESAR's reach. It was an honor to serve an institution I've admired since my early days in tech. CESAR has been a beacon of Brazil's innovation excellence for three decades.

Period: 2019 - 2025

Tags: Innovation, Research, Education

Grupo Estado

Board Member

Website: https://www.estadao.com.br

As a board member at Estadão, one of Brazil's most respected newspapers with over 150 years of history, I contribute to strategic decisions during a critical moment of digital transformation. The company is accelerating its digitalization process while preserving its editorial integrity and commitment to democracy, freedom of expression, and economic liberty. I support the team in navigating transformation challenges, technology adoption, and exploring new business models while maintaining the journalistic excellence that has made Estadão a cornerstone of Brazilian media.

Period: 2024 - Present

Tags: Content Strategy, Digital Strategy, Innovation, Media

CLP

Board Member

Website: https://www.clp.org.br

As a member of the advisory board at CLP (Centro de Liderança Pública), a nonpartisan organization dedicated to engaging society and developing public leaders to address Brazil's most pressing challenges, I support its core mission by strategically integrating innovation into public leadership. My role focuses on helping CLP leverage digital transformation and technology to enhance leadership development, governance efficiency, and policy effectiveness. It's rewarding to support CLP's impactful work toward building a stronger, more efficient and transparent Brazilian state.

Period: 2015 - present

Tags: Public Policy, Governance, Leadership

Endeavor Brasil

Mentor

Website: https://endeavor.org.br

Being a mentor at Endeavor Brasil has been deeply rewarding and a meaningful way to give back. As a long-time member of Endeavor's mentor network, I've had the privilege of collaborating closely with high-impact entrepreneurs in Brazil and beyond. Over the years, I've supported numerous founders as they navigated growth strategies, leadership development, technology challenges, and fundraising. It's inspiring to witness passionate entrepreneurs evolve into impactful leaders who significantly shape the economic landscape.

Period: 2015 - present

Tags: Entrepreneurship, Mentorship, Give Back

Prosus

Independent Consultant - Artificial Intelligence

Website: https://www.prosus.com

At Prosus, I helped strengthen the group's relationships within Silicon Valley's early-stage startup and Artificial Intelligence ecosystems. My role involved directly collaborating with Prosus' CEO and the heads of Artificial Intelligence and Venture Capital, facilitating connections and enhancing their engagement with local innovators and emerging technology trends. This experience allowed me to act as a bridge between Prosus and Silicon Valley's dynamic technological environment.

Period: 2024 - 2024

Tags: Artificial Intelligence, Ecossystem Building, Venture Capital

Itaú Unibanco

Corporate Venture Capitalist

Website: https://www.itau.com.br

I and my long-time partner from Redpoint eventures, Anderson Thees, joined Itaú Unibanco to support the design of the bank's Corporate Venture Capital strategy. Collaborating directly with the bank's CEO, CTO, and senior leadership, we helped shape an ambitious plan aligning innovation, entrepreneurship, and technology closely with Itaú's broader business vision, deepening its engagement with the startup ecosystem. This collaboration was built on the strong foundation of our relationship with Itaú since the launch of Cubo Itaú in 2015.

Period: 2022 - 2023

Tags: Venture Capital, Corporate Venture Capital, Innovation

Eletromedia

Board Member

Website: https://www.eletromedia.com

As a board member at Eletromidia, Brazil's largest Out of Home media company with over 70,000 digital and static faces impacting 22 million people daily, I helped accelerate technology adoption and foster innovation. Eletromidia operates across transportation, airports, commercial buildings, shopping centers, and urban infrastructure in major Brazilian cities. My contributions focused on technology acceleration, innovation initiatives, and strengthening connections with the startup ecosystem to enhance their data-driven solutions and creative experiences that connect brands with people in urban environments.

Period: 2021 - 2022

Tags: Electronics, Product Innovation, Digital Transformation

Holberton School

Board Member

Website: https://www.holbertonschool.com

Serving on Holberton School's board, I supported the founders during the company's global expansion as an innovative provider of tech education. My advisory role focused on strategic growth initiatives, including international expansion and repositioning their existing digital coding platform. I also supported the founders during the school's successful acquisition by the African Leadership Group (ALG), in which Holberton's online platform was integrated into ALG's ALX education platform, and its 34 physical campuses were spun off independently. It was rewarding to watch the founders broaden global access to quality tech education.

Period: 2019 - 2022

Tags: Exit, Coding School, Education, Technology

Gesto

Board Member

Website: https://www.gestosaude.com.br

At Gesto Saúde, my board role involved closely supporting the founding team during their critical growth phase, helping them strategically deploy new products and services. The company delivered innovative health-tech solutions focused on corporate wellness, health analytics, and acted as a next-generation broker of corporate health insurance plans. It was rewarding to witness Gesto Saúde significantly enhance healthcare efficiency and outcomes for Brazilian corporations, culminating in its successful acquisition by DASA.

Period: 2018 - 2021

Tags: Exit, HealthTech, Healthcare Management, Big Data

Qulture Rocks

Board Member

Website: https://www.qulturerocks.com

My role on the board of QultureRocks began after our Seed investment, though we had closely followed the founder since his earliest days as one of the first Cubo residents. QultureRocks quickly emerged as an innovative platform for performance management and corporate culture, empowering companies to transform their organizational cultures and enhance employee experiences. It was rewarding to support the founder's successful journey all the way through the company's integration into UOL Educação.

Period: 2018 - 2022

Tags: Exit, HRTech, Performance Management, B2B SaaS

BrazilLAB

Mentor

Website: https://brazillab.org.br

At BrazilLab, I served as a mentor for GovTech startups, supporting entrepreneurs focused on public sector innovation. My mentorship concentrated on technology adoption, solving engineering challenges, and helping teams navigate the funding and venture capital ecosystem. It was rewarding to assist startups in enhancing public sector effectiveness and transparency through practical technological advancements.

Period: 2016 - 2018

Tags: GovTech, Civic Innovation, Social Impact

Passei Direto

Board Member

Website: https://www.passeidireto.com

My experience as a board member at Passei Direto began after Redpoint eventures invested in the company's Series A round. From then on, I closely supported the founders as they scaled Brazil's leading academic social network. The platform quickly became an essential resource for college students, significantly improving academic collaboration and resource sharing nationwide. It was deeply rewarding to support the founders from early-stage growth through their successful acquisition by UOL Educação.

Period: 2015 - 2021

Tags: Exit, EdTech, Education, Social Network

Xerpay

Board Member

Website: https://www.xerpay.com.br

As a Xerpay board member, I closely supported the company's evolution from its initial seed investment to a successful acquisition by Betterfly. Founded by one of Redpoint eventures' earliest employees, whom we backed from day one, Xerpay began as a suite of HR solutions and later evolved into a pioneering fintech focused on salary advances and financial wellness. It was rewarding to watch Xerpay positively impact financial flexibility for workers in Brazil, and inspiring to see its founder successfully navigate the journey from idea to exit.

Period: 2015 - 2022

Tags: Exit, Fintech, Payments, B2B

Insper

Advisory Board Member - Engineering and Computer Science

Website: https://www.insper.edu.br

At Insper, I was invited to join their academic advisory board to help design the curriculum for their pioneering Computer Engineering course. Soon after, I became involved in shaping all their initial technology programs, including Computer Engineering, Mechanical Engineering, Mechatronics Engineering, and Computer Science. These courses were highly innovative, employing problem-based learning and integrating entrepreneurial skills from the outset. It was rewarding to directly influence technology education in Brazil, preparing students to tackle real-world challenges in a rapidly evolving technological landscape.

Period: 2014 - 2019

Tags: Education, Engineering, Entrepreneurship

Memed

Board Member

Website: https://memed.com.br

Serving on Memed's board was a remarkable experience. Our journey began when Redpoint eventures invested in the company's Seed round, allowing us to closely support the founders from those initial stages all the way through its successful exit. Memed's innovative digital prescription platform became particularly vital during the COVID-19 pandemic, significantly improving prescription accessibility and patient care throughout Brazil. It was inspiring to witness the founding team transform healthcare delivery at scale.

Period: 2014 - 2021

Tags: Exit, HealthTech, Digital Health, SaaS

RD Station

Board Member

Website: https://www.rdstation.com

Serving on the RD Station board was deeply rewarding. My journey with the company began when Redpoint eventures led the Series B investment in Resultados Digitais (later RD Station), marking my first deal as a partner. From those early days until its successful acquisition by TOTVS, I witnessed its evolution into one of Brazil's leading digital marketing and sales automation platforms, empowering thousands of businesses to scale their digital strategies and accelerate growth. It was inspiring to support the founding team throughout their remarkable journey.

Period: 2014 - 2021

Tags: Exit, MarTech, SaaS, Marketing Automation

Fazedores

Founder & Chief-Maker

Website: https://fazedores.com

Fazedores was my initiative to foster Brazil's maker culture, democratizing access to technology through hands-on creation and innovation. By building a pioneering platform with original content, an active community forum, and a national directory of maker culture-related initiatives, I connected diverse tech enthusiasts, from beginners to experienced makers, and significantly increased the visibility and growth of Brazil's maker movement. This experience reinforced my passion for empowering others through technology and collaboration.

Period: 2013 - 2019

Tags: Maker Movement, Open Innovation, DIY Culture

Abril

Chief Digital Officer

Website: https://www.abril.com.br

At Abril, I initially joined as CTO for the Digital Business and later became Chief Digital Officer of the group, leading a comprehensive digital transformation at one of Brazil's largest media conglomerates. I restructured technology teams, managing 300+ professionals across IT operations, product and engineering, e-commerce, mobile, and digital content. I actively contributed to defining the group's digital strategy, launched Abril's first digital magazines on the iPad, and developed multiple digital products along with a content distribution platform, significantly boosting Abril's online presence, revenue, and engagement. This experience gave me an insider's view of an industry dramatically reshaped by technology, reinforcing my expertise in large-scale digital innovation.

Period: 2008 - 2014

Tags: Digital Media, Digital Strategy, Media Industry

WebCo Internet

Founder & CEO

Website: https://webco.com

After selling BlogBlogs to Abril, I created WebCo, a "Skunk Works"-inspired lab as part of Abril/Naspers' strategy for Brazil's digital market. I built a talented, engineering-driven team, making WebCo one of Brazil's first startups with a Silicon Valley mindset and culture. We launched innovative Web 2.0 products like Brasigo, and later merged WebCo into Abril's digital operations, where I took on the role of CTO, scaling innovation-oriented cultures.

Period: 2008 - 2009

Tags: Digital Products, Social Media, Engineering Culture

BlogBlogs

Founder & CTO

BlogBlogs started as a personal project to learn Ruby on Rails and quickly evolved into a bootstrapped startup, becoming Brazil's largest blog aggregator. Entirely self-developed, it solved the discoverability issue for Portuguese-language blogs, rapidly built a vibrant community, and achieved a top-100 website ranking in Brazil. Its sale to Abril/Naspers in 2008 was a key milestone, marking the beginning of a new phase in my career.

Period: 2006 - 2008

Tags: Exit, Blogging Platform, Digital Community, Web 2.0

Hypercom

LatAm Director of R&D and Technology

Website: https://www.hypercom.com

At Hypercom, my first formal job, I transitioned from technical leadership roles into executive management, ultimately becoming CTO for Latin America. Initially hired as a Solutions Engineer, I led Brazil's ambitious National Health Card project, coordinating teams and delivering solutions across hardware, embedded software, network services, and large-scale IT infrastructure. Later, as CTO, I managed diverse technical teams across LatAm and beyond, developing innovative products and services in payments, digital identity, and healthcare. This broad experience profoundly shaped my approach to leadership, strategic innovation, and complex technology initiatives.

Period: 2000 - 2008

Tags: Financial Technology, Health Information Systems, R&D Leadership

PageMe

Founder & CTO

PageMe was my first startup experience as a founder, aiming to unify Brazil's fragmented mobile messaging systems during the early days of SMS technology, and create innovative information services on this emerging platform. Though ultimately impacted by the dot-com bubble, PageMe became a real-world MBA, teaching me invaluable lessons in resilience, business strategy, fundraising, and navigating technology and economic cycles.

Period: 1998 - 2000

Tags: Fail, Mobile Messaging, Information Services, Digital Business

CETEA (part of ITAL)

Web Developer (Consultant)

Website: https://ital.agricultura.sp.gov.br/cetea

At CETEA (Centro de Tecnologia de Embalagem), a research center within ITAL (Instituto de Tecnologia de Alimentos), I expanded my early webmaster experience from university into practical web development. I designed and implemented a new, dynamic version of the institute's website and Eco Data, an innovative online recycling database, blending emerging web technologies with relevant environmental content at a time when static sites were the norm.

Period: 1997 - 1999

Tags: Software Development, Web Development, Technical Leadership

CelPlan

Java Architect (Consultant)

Website: https://www.celplan.com.br

At CelPlan, I had some of my earliest professional experiences, initially stepping in to troubleshoot a Linux networking issue for a large project. Later, I helped architect a pioneering network management solution for a major telecom client using Java Applets, a cutting-edge technology at the time. This experience reinforced how much I enjoy helping people solve tough problems by applying technology and innovation.

Period: 1996 - 1998

Tags: Software Architecture, Distributed Systems, Telecommunications

UNICAMP

B.Sc. in Computer Engineering

Website: https://www.unicamp.br/

I joined the Computer Engineering program in 1993 and had the incredible luck to discover the web in its early days, which ignited my lifelong passion for internet technology. While diving into coursework, I engaged in research on high-performance computing applied to power systems with Prof. Alcir Monticelli. UNICAMP marked the beginning of my formal education in technology and became a crucial foundation for everything that followed. After graduating in 1997, I spent time in Silicon Valley for the first time and returned in 1998 to start a Master's that I ultimately dropped out around 2000.

Period: 1993 - 1997

Tags: High Performance Computing, Software Engineering, Brazil

Stanford GSB

SEP - Stanford Executive Program

Website: https://www.gsb.stanford.edu/

The Stanford Executive Program at GSB provided an immersive two-month experience focused on strategy, leadership, and innovation with Silicon Valley's distinctive approach. This transformative program became the catalyst for my decision to spend time in Silicon Valley. The comprehensive curriculum updated my perspectives on global business challenges and opportunities, connecting me with exceptional faculty and peers from around the world, while deepening my understanding of innovation ecosystems and entrepreneurial mindsets.

Period: 2023 - 0

Tags: Leadership, Innovation, Entrepreneurship, SEP23, USA

MIT Sloan

ACE - Advanced Certificate for Executives

Website: https://mitsloan.mit.edu/

From 2010 to 2014, I completed several executive education modules at MIT Sloan, focusing on innovation, leadership, and technology. These programs were instrumental in expanding my understanding of how technological disruption transforms industries and organizations. The cutting-edge curriculum, combined with MIT's rigorous approach to problem-solving, provided me with frameworks to navigate complex business environments during a period of rapid digital transformation in my career.

Period: 2010 - 2014

Tags: Management, Innovation, Technology, Strategy, USA

Berkeley Haas

Venture Capital Executive Program

Website: https://haas.berkeley.edu/

As I joined Redpoint eventures as a partner, Berkeley's Venture Capital Executive Program helped accelerate my transition into institutional investing. Led by Prof. Jerome Engel, the program organized and expanded upon my angel investing experience, providing structured frameworks for venture capital operations. It equipped me with essential tools for evaluating startups, structuring deals, and building a venture portfolio, while connecting me to Berkeley's renowned expertise in entrepreneurship ecosystems.

Period: 2014 - 0

Tags: Venture Capital, Startup Ecosystems, USA

Harvard Business School

Effective Strategies for Media Companies

Website: https://www.hbs.edu/

In 2010, I completed an executive education program at HBS focusing on digital transformation's impact on media businesses. This experience came at a pivotal moment as traditional media faced unprecedented disruption from digital platforms. The case-based methodology and discussions with industry leaders helped shape my strategic thinking around technology's effects on established industries and how companies could navigate these fundamental shifts.

Period: 2010 - 0

Tags: Strategy, Digital Transformation, USA